Advertising as a service,
not an interruption
The first telco-based identity solution for the open web
Reach the right audiences with identity solutions that safely and securely overcome the challenges of the newly anonymised web
Our verified IDs are built on consented first-party intelligence from telco networks, empowering telcos, publishers, brands and marketers to create a new generation of first-party IDs that fuel personalised digital services and improve user experience.
Thrive in the new era of digital advertising
In an era of diminished user tracking, Telcos have an unmissable opportunity to establish their unique position in the digital advertising market. We empower telcos to monetise their consented first-party data intelligence and provide valuable, scalable and verified identity solutions for publishers and brands, enabling advertisers to reach highly targeted audiences.Learn more
Publishers and brands
Publishers and brands need to know their audiences. Novatiq provides an anonymous 360-degree view of their users, while allowing the use of consented audience information at scale to power advertising campaigns in a completely compliant and safe way – overcoming the challenges of the anonymised web.Learn more
Operating on the buy-side of the advertising ecosystem? We empower buy-side players to put the right campaigns in front of the right pseudonymised audiences in real-time.Learn more
Ready to learn more?
Privacy by design
Our Zenith ID and Hyper ID solutions are built on an unparalleled core of privacy. We transcend regulatory requirements – GDPR, e-Privacy and CCPA baselines are the start not the finish line. Everything’s designed with the consumer in mind, ensuring end-users have full transparency and absolute control to direct their digital experience.Learn more
As your partner, we make customer identity work for you
The advertising ecosystem is undergoing a major disruption. Third-party cookies are declining, Mobile Ad Identifiers are riding the privacy-protection wave and fingerprinting is reducing in the bid-stream. It’s clear the market needs a new approach – one that serves advertising as a service and not as an interruption.
Our safe, scalable products are designed to help publishers, brand, marketers, adtech companies and telcos:
… all through a privacy-by-design solution that creates trusted business partnerships.
Our partners and clients
Novatiq works with some of the leading brands, publishers and telcos in the world. Get in touch if you would like to become a partner.
Our latest news
5 Nov | 5 minutes